Office Branding Project – Gen Phoenix Offices, Peterborough
Brand Space was commissioned to roll out Gen Phoenix’s new brand across their two office sites in Peterborough. The aim was to create a cohesive, branded environment that reflected the company’s identity, values, and focus on sustainability.
Gen Phoenix wanted to bring their new brand identity to life within their offices, specifically in:
- Meeting rooms
- Social and breakout areas
The goal was to visually communicate their core values, particularly their commitment to sustainability, and create a workspace that reinforced the brand to employees and visitors alike.
We worked closely with the Gen Phoenix team to fully understand their brand identity and sustainability messaging. Our approach focused on:
- Translating brand values into visual, large-scale environmental graphics
- Ensuring graphics were applied consistently across both office sites
- Creating designs that were visually striking while complementing the existing office interiors
Brand Space delivered a comprehensive branding rollout, including:
- Super-sized wall graphics highlighting the company’s sustainability initiatives and core values
- Branded elements across meeting rooms and social spaces
- Consistent visual identity applied across both office locations to reinforce brand recognition
The graphics were produced using high-quality, durable materials suitable for busy office environments.
The completed rollout transformed the two Gen Phoenix sites into immersive, branded environments. Employees and visitors are consistently reminded of the company’s values, and the bold wall graphics create a modern, inspiring workspace.
This project demonstrates how strategic office branding and environmental graphics can convey a company’s purpose and culture effectively.
